A couple of years ago, recruiters looked at LinkedIn after they'd seen your resume.

Now? They go to LinkedIn first. 

LinkedIn has become the key arena for headhunters to search for new talent.

LinkedIn has become the key arena for headhunters to search for new talent. 

So, it's time to take a good, hard look at your current LinkedIn profile. And be completely honest with yourself. 

 

 

Does your current LI profile define who you are? What you can do? What makes you unique? 

Because a LinkedIn profile does much more than describe your experience. It shows your personality, your character, and your values - so that recruiters answer the critical question of whether you'd be a good cultural fit. 

Is that the majority of LinkedIn profiles? Of course not. Most are bland, boring, and do nothing to tell your story or advance your career. 

I’ve been writing LinkedIn profiles that get the job done for years.

Unfortunately, that's just not good enough. You need a LinkedIn profile that communicates not only what you can do—but more importantly, who you are, and what you can bring to the table to solve key business challenges. 

In 2000 characters. 

 

Can it be done? Yes, it can.

I've been writing LinkedIn profiles that get the job done for years. 

Bottom line? I’m here to make it happen.